SDX Session (Manager): Nailing the first impression … and beyond!

Chris Bowler, Wildbit Room 294, 4:00-5:00 I envision an interactive session where I facilitate the participants going through the various steps required to create a multis-step onboarding campaign. The campaign will include timing based and behaviour based touch points. We'll cover mapping out the entire series, how to identify your overall onboarding goals, tips on writing good onboarding messages, and measuring & iterating on the whole shebang.